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Published: 07-01-15

E-commerce Boom

The market is finally mature for the new generation of e-commerce

Nowadays, almost every person and company have access to the Internet. For example, almost 50% of all households in Sweden have broadband. Internet today is as common tool as the telephone. This trend of frequent use of the web is something companies should bear in mind. With this new generation of consumers, TradePoint will make your business accessible on the web.

Key Figures:

  • In Europe, the number of people who shop online has increased from 42% in 2003 to 56% in 2006. The largest increase was seen in Germany, the Netherlands and Italy. However, UK still leads the online shopping in Europe. (September 14, 2006, Forrester.com)
  • Twice as many French consumers buy online today compared to 2003. (August 11, 2006, Forrester.com)
  • In Spain the online shopping will increase four-fold until 2011. (August 30, 2006, Forrester.com)
  • Customers to companies that have expanded their business to the web tend to be more satisfied than customers to companies that haven’t, according to a study made at the University of Michigan. (March 2, 2004, Ecommercetimes.com)


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